Flexible, fulfilling work that fits the school run.
A 12-week course and community for mums ready to swap stress, childcare guilt and dead-end jobs for freedom, confidence and desirable skills as a Virtual Assistant.
Feel like you’re being forced to choose between your career and your kids?
You’re not alone.
Maybe you’re on maternity leave, already dreading the return to a rigid job.
Or your youngest has just started school, and you’re wondering: what now?
The truth is, truly flexible, school-hour jobs are rare.
You ask in Facebook groups and get the same replies:
“Sweat Lots Cleaning is always hiring.”
“Hard Graft Carers are looking again.”
And while those jobs matter, they’re not your path.
You’ve built real skills. You’ve earned experience. You deserve more.
What if the answer isn’t forcing yourself back into a system that doesn’t work?
What if you could build a flexible, fulfilling business - from home, between the school runs - with support, structure, and a community that gets it?
“I just wanted to say thanks for setting up this course, I’ve learnt so much and it’s given me the structure and the confidence to actually market myself and value my services. I got another 2 emails yesterday about doing projects, so the ball is very definitely rolling!! All very exciting!!” (AMS 2025)
Introducing: The School Run Society
A supportive 12-week course and membership for women ready to start working as Virtual Assistants (VAs), using the skills they already have.
No need to figure it all out alone. No MLMs, no fluff.
Practical, bite-sized lessons
Weekly live Q&As and co-working
A ready-made community of like-minded mums
A job board and templates to help you land clients fast
It’s time to build work around your life…
…not the other way around.
“I’ve completed my first four months going solo. Am loving it, and have hit the financial target I set myself!”
“Without you and this group of fantastic women I would have ended up in another job that I hated... instead I’ve found some confidence and belief in myself and I’m doing something I actually enjoy and am actually good at!”
“I never thought I could juggle being a solo parent whilst being a decent mum and bringing in a decent income while working from home. I love having our little supportive team, it’s like all having our own group of cheerleaders!”
“I don’t have the right words to describe how fantastic it is! The best group of ladies proving as always that women can root for other women!”
What you get
Over 12 modules you’ll learn how to:
Set up as a VA legally and professionally (once we’re done you’re ready to hit the ground running!)
Use tools like Canva, Air Table, Google Drive, and social media schedulers
Onboard clients, set your rates, and create great systems
Find work that fits your skills, strengths, and schedule
Connect with clients (and other VAs!) who get it
Plus…
Monthly catch up on Zoom (Thursday afternoons at 1.30pm)
Homework tasks to keep you on track
Weekly ‘Tiny Tasks’
AND…
The cherry on top?
You’ve heard of PGL, right? The week in the summer where kids in Year 6 get to escape to have a week of fun activities and adventure as the ‘Parents Get Lost!’..?
Well, we’re having our own version… KGL.
This optional in-person retreat will take place annually, each January, where we’ll meet up for some rest, relaxation and preparation for the year ahead. There’ll also be uninterrupted lay-ins (ooh!) and a few fun activities (ahh!).
“Hannah has inspired me to see a different path to take so that I can have success at work and balance with my family.” (Naomi)
How much does it cost?
The course fee is £499 payable either in full or spread across 4 monthly payments.
You can sign up here!
FAQs
-
Access to a 12-week online course which will walk you through how to set yourself up as VA.
Practical, bite-sized lessons.
Monthly Zoom calls.
A ready-made community of like-minded mums.
-
The course fee is £499 payable either in full or split over four monthly payments.
-
I’d suggest around 2 hours each week, to watch some content and do the homework. As the course is online, you can fit this around nap times, school runs or even during the 3am feed.
-
Yes, there’s a live monthly Zoom call once a month on a Thursday afternoon at 1.30pm.
-
Absolutely no problem, we have a WhatsApp chat group for any questions in between live calls.
-
Don’t panic! There’s a section in the course about identifying your existing skills and how they could transfer into services for your clients.
-
The best part of being a VA is the flexibility. You could do general admin, Canva graphics, inbox and calendar management, social media scheduling, and more. During the course of the programme you’ll figure out your strengths and preferences, and create your own list of services ready to go!
-
The average salary for a VA in the UK right now is £30-35 per hour.
And the best thing about being your own boss is that you can set your own prices.
-
It’s only fair we get a break too, right?
Each year, in January, there will be an opportunity to join the School Run Society in person for a weekend away to rest, plan and mingle.
We’ll either hit the big city, the countryside or the beach, and have a few fun activities as well as down time and uninterrupted lay ins.
There will be an extra charge for this and it’s not mandatory to attend.
-
Yes!
Once you’ve completed the initial 12-week course, you’ll have the option to stay on as part of The School Run Society - keeping access to the community, ongoing support, job opportunities, helpful resources, and first dibs on our KGL retreat.
All for just £22 a month. -
You can read the T&Cs here.
-
Yes, of course! I built the course with mums in mind, but it is the ideal step by step approach to becoming a Virtual Assistant for anyone, child-free or not.
I’m Hannah - your Head Girl here at The School Run Society...
…and founder of You Need a Hannah. I’m a mum, a business support expert, and someone who knows exactly what it feels like to be stuck between motherhood and a career that no longer fits.
After years in a fast-paced corporate role, I returned from maternity leave to a “flexible” job that ticked the boxes - but didn’t light me up. I knew I had more to offer, but I didn’t want to start from scratch or sacrifice time with my daughter. It took time (and a global pandemic) to realise I could do things differently.
Now, I run a successful freelance business helping small businesses thrive - and I want to help other mums do the same. The School Run Society was born from a deep belief that mums shouldn’t have to choose between purpose and presence.
You can build a career that works around school hours, and you don’t have to do it alone.
Ready to build a working life that actually works for you and your family?
Course outline:
-
Start with confidence by exploring what it means to be a Virtual Assistant and how adopting a beginner’s mindset sets you up for success.
-
Lay the practical foundations of your business, from legal setup and pricing to contracts, boundaries, and finances.
-
Identify your strengths and transform them into clear, sellable VA packages that align with your goals and lifestyle.
-
Create a professional, cohesive brand identity that reflects your personality and builds trust with potential clients.
-
Learn how to design eye-catching graphics, templates, and marketing materials that elevate your online presence.
-
Master the tools and systems that keep your business running smoothly, helping you stay on top of deadlines and client work with ease.
-
Discover how to create purposeful, engaging content that attracts clients and showcases your skills without spending hours online.
-
Learn the essentials of managing emails, calendars, and schedules efficiently - skills that clients value and pay for.
-
Build a seamless client onboarding process that creates a polished, professional first impression every time.
-
Explore proven strategies to find, approach, and win clients confidently, using both online and offline methods.
-
Gain insight into maintaining strong, long-term client relationships with clear communication, boundaries, and trust.
-
Finish strong by creating a 90-day plan to turn everything you’ve learned into sustainable action and continued growth.
Sign up
“Week 1 made it really easy to get going and start thinking about yourself in the role of a VA. What would you do, who would you work with, what's your aim and what's a no-go... it feels really broad so it allows you the space to discover your skills and really think about your foundation for this new exciting step. Can't wait for week 2!” (Ioana)